Treebo Hotels

Research and Assessment

Stakeholder Interview :
The focus was to understand the business and it’s global scope in pandemic. These are the questions I asked them:

  • What they want
  • What they already did and didn’t work
  • Market Insights, Competitive Analysis
  • Problems users are facing
  • One thing according to you that must be done right in the current product.
  • Target consumers and scope of project 

User Interview :
Focus is on understanding their goals and pain points. Answers to these questions can give us the all important “why” behind user behavior. These are best supplemented with observational findings as what they say and what they do can be different. 

  • How does this compare to your expectations?
  • What is your first reaction to this?
  • If you wanted to perform this ‘task’, what would you do?
  • If you had a magic wand, what would you change?
  • Is anything missing?
  • What was the hardest part about this?

User Personas : ( NTD )
User Journey : ( NTD )
The projects that include the above two and more :
Mystt Chocolates
Blue Stacks
Game Berry

User Flow

It is guided by direct questions, Navigation, Easy access to Frequently used items

Problem Solving

For B2B or corporate bookings, reimbursements is now made easy with this enhancement in the second screen by sending invoice to HR.

Feed Optimization

Each card here has all the relevant information the business wants to show, arranged properly.

Smart Filter

The price range filter shows the distribution of hotels. As per the range the total number of available hotels are also mentioned in the search button making it more interactive.

Saved List

Customizable option for saving hotel list. Just like a music playlist. Personalization options increases user retention.

Problem Solving

After booking or reservation the users must get updates on SOPs being followed by the Hotel staff. This highly increases the trust factor.

It also has an option for touchless check-ins, info of wi-fi credentials.

0 Hours

20+ Screens

0 Person

Solo Project

0 Stars

Highly Satisfied Client

0 / 10

I would rate the project 7. I think there is a huge scope in digital transformation in this industry.


Case St.


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