Mystt Chocolates

Research and Assessment

Objective : To setup and scale Chocolate Gifting or Self Consumption Business.
I would like to start with the Results/Response of the Design System. Please Watch the video in the section to understand the summary of the Problem-Solution-Result of Mystt project.

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More Efficient

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Less Onboarding Expenses

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Net Rupee Retention

INR 0 L/m +


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Industry Assessment, Consumer Research, Customer Journey Maps.


What matters to the users ? Course of Action, Feasibility as per given resources.


Mind mapping, Affinity Diagrams, Proactive Planning and Prototyping


Pilot Run, Quality Analysis, Reactive Measures, Iterative optimizations.

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Few Highlights of my ( Qualitative Research )

It is hard to mention quantitative analysis as it is protected under copyright rules of Mystt Chocolates, So I am mentioning the qualitative research.

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Business Operation : Solving Complex Problems with User Focused Design Solutions

My objective was to design a Business process that can be monitored as well as automated via smart phones. Having said that the business process must be designed to have high reactive capability as per VUCA circumstances.

Smart Contracts

Smart contracts are simply programs stored on a blockchain that run when predetermined conditions are met. They typically are used to automate the execution of an agreement so that all participants can be immediately certain of the outcome, without any intermediary’s involvement or time loss.

Sustainable Marketing

By using jute and recycled biodegradable materials with Organic seed-balls per product, we are not only making our product development sustainable but also promoting planting of seedballs ( collection of plant seeds that can be home grown ). And yes, this helps in Strategic Alliance/Business development.

Session Data for BI

In order to automate business processes it's highly important to collect data during the business process. It not only helps to optimize and monitor the complete product cycle but also opens the doors to implement AI based business operation.

Mystt Chocolate Pvt. Ltd. - User Interface ( B2B )

With all the User research at our table designing the Interface becomes less chaotic and more directional.
Here is my DTP for banding and visual design. I have only used Severance and Amalgamation techniques. 

Mystt Chocolates - Visual Design ( B2C )

Check out the partially built website : Mystt Chocolates


Case St.


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